I.W. Harper: Harper House

I.W. Harper is a refined bourbon brand with a rich cultural history, from inspiring a clothing line to cruising around the world as an ocean liner staple in the 1950s. We created an experience called Harper House that included three-floors full of activations including a barbershop that provided on-site grooming, shoe shiners, custom embroidered luggage tags and socks, and of course a variety of whiskey cocktail mixing stations. The event also featured a panel discussion hosted by GQ Style Editor, Mark Anthony Green, and included celebrity stylist Kesha McLeod (Serena Williams, James Harden), former NFL player Andrew Hawkins, and mixologist expert Pamela Wiznitzer. Celebrity attendees included: BMX Biker, Nigel Sylvester; Celebrity Model, Ralph Souffrant; USA Olympic Fencer, Daryl Homer; and Atlantic Records singer, Raiche.

My Role: Account and Client Management

150+

Attendees

300K

Likes & Social Engagement